LeadPulse Integrations

LeadPulse integrates with popular tools and platforms to help you sync visitor data and automate your marketing workflows.

CRM Integrations

HubSpot

Sync LeadPulse visitors to HubSpot contacts automatically.

1. Go to Settings → Integrations → HubSpot
2. Click Connect HubSpot
3. Authorize MarketSage to access your HubSpot account
4. Configure field mappings

Salesforce

Push qualified leads directly to Salesforce.

1. Go to Settings → Integrations → Salesforce
2. Enter your Salesforce credentials
3. Map LeadPulse fields to Salesforce objects

Analytics Integrations

Google Analytics 4

Send LeadPulse events to GA4 for unified reporting.

// LeadPulse automatically sends events to GA4 if configured
LeadPulse.track('conversion', {
  value: 50000,
  currency: 'NGN'
});

// This also triggers in GA4:
// gtag('event', 'conversion', { value: 50000, currency: 'NGN' })

Segment

Use Segment as your data pipeline.

// Configure in LeadPulse settings
// LeadPulse → Settings → Integrations → Segment

// All LeadPulse events will be forwarded to Segment

Webhook Integration

Send real-time data to any endpoint.

// Configure webhook URL in Settings → Webhooks
// LeadPulse will POST events to your endpoint:

{
  "event": "lead.qualified",
  "visitor_id": "vis_abc123",
  "properties": {
    "email": "user@example.com",
    "score": 85
  },
  "timestamp": "2025-01-15T10:30:00Z"
}

Zapier

Connect LeadPulse to 5,000+ apps via Zapier.

1. Search for "MarketSage" in Zapier
2. Choose a trigger (e.g., "New Qualified Lead")
3. Connect your MarketSage account
4. Set up your action (e.g., "Create Google Sheet Row")

Next Steps